Colgate launches special toothpaste for diabetes patient

Mumbai, Mar 23: Colgate-Palmolive (India) Limited has researched and developed a special toothpaste for people for diabetes, Colgate for Diabetics, through a collaboration with Dentists and Diabetes experts. This launch aims to bring attention to the bidirectional link between Diabetes management and Oral Health management and provide an effective solution for oral health problems faced by diabetics in an effort to help overall diabetes management.
A prominent research institution in the field of Diabetes—Research Society for the Study of Diabetes in India (RSSDI) and a leading oral health institution—Indian Society of Periodontology (ISP) came together to study the link between Diabetes and Oral Health. This study has been jointly published by these institutions with clear findings that the right oral care solutions, in addition to lifestyle changes, are crucial in overall diabetes management. Colgate for Diabetics toothpaste is a clinically proven formula with a unique blend of ayurvedic ingredients such as Madhunashini, Neem, Jamun Seed Extract, and Amla. Commenting on India’s first diabetic specific oral care product launch, Mr. Arvind Chintamani, Vice President, Marketing, Colgate-Palmolive (India) Limited, said, “India has witnessed a worrying increase in Diabetes and unfortunately there is low awareness of the connection between Oral Health management and Diabetes management. People with Diabetes have special Oral Health needs and there is a 2-way connection between Oral Care and Diabetes Care. Colgate has worked closely with Diabetes experts and Oral Health experts to develop this special daily-use toothpaste simply called Colgate for Diabetics.”